Facebook Advertising

Transactional Thinking: Why your Black Friday strategy is failing.

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half*.” John Wanamaker How was your Black Friday & Cyber Monday Sale? Many businesses reported that this year Black Friday was easier than in 2017, more rewarding and even more fun. If you’re underwhelmed and all you can say is meh and where did my ad …

Transactional Thinking: Why your Black Friday strategy is failing. Read More »